Peeping Tom

Does creativity and class have a place in porn?

INSIGHT

A personal project created from the notion that: When it comes to a class in porn, the selection is very scarce. So I challenged myself to make a cover for a Porn DVD designed so tastefully, that you wouldn’t t feel the need to hide it away in your sock drawer or closet.

Idea

I decided to play on the idea of someone getting undressed. The outside is very subtle butthe inside however plays with the idea that the dvd itself is being popped out through the female private part.This feature would in itself will be the selling point of the film. This being a funny way of introducing the product to the consumer yet tastefully executed.

Impact

Tumblr, and online design blogs picked it up and it earned a total of 24.000 reposts on tumblr

Credits

Idea & Concept: Martin Nørgaard Furze
Art Director: Martin Nørgaard Furze
Copywriter: Martin Nørgaard Furze
Agency: No Sleep